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Benefits of Virtual Design Touted for Interiors

Christie Schweinsberg The ability to view an interior virtually in 2D, or in some cases 3D, can save money and time, panelists say.read more

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Interior Designers Tasked With Making Infotainment Safe, Satisfying

James M. Amend Public-service programs are raising awareness of the dangers of distracted driving, but Americans simply are convinced some risks are less serious than others.read more

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Recession Affects Automotive Design in Variety of Ways

Byron Pope At Jaguar, the recession focused designers on how best to “seduce customers” by concentrating on the auto maker’s heritage.read more

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Chrysler Seeks to Show True Colors

Eric Mayne Inspired by Fiat’s adventurous attitude toward style, Chrysler says future Jeep interiors will feature “rich, natural color toning” and “organic inspired finishes.”read more

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Physiological Evolution of Consumers Demands Industry Attention

Eric Mayne The next cohort of consumers is the first generation to be raised looking down at display screens on devices such as PDAs, hand-held video games, iPods and laptop computers. As a result,...

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Auto Suppliers Know Best When it Comes to Green Interior Materials

Christie Schweinsberg Given the increase in models sold across many markets, OEMs complain it can be difficult to obtain the same renewable or recyclable materials in every region.read more

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Family-Focused Millennial Generation Puts Pressure on Interior Designers

James M. Amend Not only do trends point to more family-friendly interiors, future buyers likely will want lighter colors inside their vehicles.read more

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Smart Phones Create New Telematics, Safety Challenges

Tom Murphy As vehicles add telematics and multimedia technologies, J.D. Power finds evidence quality problems are surfacing, according to a panelist at the Ward’s Auto Interiors Conference.read more

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Cutting Ties With PAG Sharpening Design Focus at Ford

Byron Pope Ford’s renewed focus on its core DNA resulted in a common design language for the auto maker’s global portfolio.read more

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Holistic Approach Key to Future Green Vehicle Interiors

Drew Winter In a total lifecycle assessment, a gas guzzler with a highly recyclable, environmentally friendly interior might fare better than a fuel-sipper with a conventional interior.read more

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